If you happen to be a photographer you are going to need a visually perfect website. This will be the first point of contact for the client and a starting place for your photographer portfolio to be showcased to its best advantage. Keep your site simple as your photos are the main attraction.
Website Builder
Use a basic website builder and one that is the best website builder for Photography.
If you are looking for new local business, plan the SEO carefully (Search Engine Content), so that Google search engines will easily find the results.
Plan
Pick a Plan, and keep it under $25 per month, any more is excessive until the business shows results.
Template
Pick a visually attractive template. You will require a plan to showcase your images and there isn’t a free one. Try SmugMug for good value, and you can sell images with this plan. it gives a 14-day free trial. Once you publish your site SmugMug will still allow changes to be made.
The Photographer Portfolio
Add your photos to the content. Most website success is based on the design and as a photographer, your work is the star of the show. Keep the words to a minimum and let your art shine through. Alternatively, if you happen to be a video editor you would show videos on your site.
Before you go live try a few different templates and customize them before making a final choice.
Home Page
Your home page is the most important, as it is where the visitors to your site look first. As a photographer, you will want to showcase your genius. Color, font, and navigation are all important aspects of this page. Think about linking your site to Facebook or Instagram to showcase your work to a wider audience.
Consider changing the images regularly so that the work is always new. Use an app to arrange the images in a slide show effect to the visitors.
Add an About Me Page
Apart from contact details, mention your photographer portfolio inspiration and training. Have a photo of yourself on this page so that you are easily recognized (not one that is ten years old).
Link to a Blog
People love blogs, and initially you may not want one, but it is a good way to get your message out there. Share some photography tips and projects. Invite people to comment as they like this type of engagement and will identify with you and your brand.
Payment
Install a payment app, so that you can be paid for your work without sending out bills.
Everything is contactless now, and the customer pays at the point of service.
Conclusion
If you plan to photograph children, you will need a working with children ‘check’ from your state authority, to show that you are not an offender under the Child Protection Act.
Photographing children is very lucrative as we all want a photo of our child at every stage of life. However, the scenery is much more restful and easier to capture.